E-commerce · Migration

Shopify Migration in Morocco

We migrate your store to Shopify without losing traffic, data or sales. Complete URL mapping, 301 redirects verified one by one, and SEO monitoring for weeks after the switch.

+33%
revenue in month one (Sentel Parfum)
301
redirects verified one by one
8
weeks of post-migration monitoring
0
product or customer data lost

The real risk of a migration: organic traffic

Migrating a store is technically simple. Migrating without losing months of SEO is much less so. Almost every failed migration has the same cause: URLs that change without redirects, leaving Google facing hundreds of missing pages.

Traffic does not collapse on launch day — it declines over three to six weeks, as old pages drop out of the index. By then, many providers have already closed the project. We treat migration as an SEO operation as much as a technical one.

Our migration method

The plan is written before anything moves, and every step is verifiable.

1. Map what exists

We extract every current URL, cross-referenced with your traffic and ranking data. That tells us which pages actually earn their place, and which are not worth carrying over.

2. Build the redirect plan

Every old URL is mapped to its new destination in a correspondence table approved with you. No blanket redirect to the homepage: that is the classic mistake, and Google treats it as an error page.

3. Migrate the data

Products, variants, images, categories, customers, order history and reviews. We check record counts before and after to guarantee nothing is lost in transit.

4. Rebuild local integrations

CMI and card payment, cash on delivery, carriers, invoicing, WhatsApp, marketing tools. A migrated store that cannot take payment on day one costs more than a one-week delay.

5. Test, then switch

End-to-end test orders, real payment runs, redirects verified one by one, tag checks. The switch happens in a low-traffic window, never on a Friday evening.

6. Watch what follows

For eight weeks: indexation, crawl errors, rankings and conversion rate. Migration problems surface in that window, and we are still there to fix them.

Where our clients migrate from

Each source platform brings its own traps. These are the ones we see most in Morocco.

From YouCan

The most common case among Moroccan brands that started fast and hit limits on design, speed and checkout. URL structures differ substantially from Shopify's, which makes the redirect plan essential. Sentel Parfum took this path, with revenue up 33% in the first month.

From WooCommerce

Usually a data-heavier migration: long history, accumulated plugins, complex category structures. The task is deciding what deserves to carry over, and cleaning up the catalogue rather than duplicating existing mess.

From a custom build

Often the best return: you stop paying to maintain infrastructure only you run. Data export takes more preparation, since there is no standard format to work from.

How long a migration takes

  1. 1

    Week 1 — Audit and mapping

    URL extraction, traffic analysis, inventory of data and integrations to carry over.

  2. 2

    Weeks 2-4 — Build

    Theme setup, catalogue import, local integrations and the redirect plan.

  3. 3

    Week 5 — Testing

    Order tests, real payment runs, redirect and tag verification page by page.

  4. 4

    Switch

    Go live in a low-traffic window, with active monitoring in the hours that follow.

  5. 5

    Following weeks — Monitoring

    Indexation, rankings and conversion tracked for eight weeks, fixes included.

+33%revenue in the first month

Sentel Parfum — YouCan to Shopify migration

A fragrance brand selling in Morocco and France. The YouCan page limited speed, customisation and the buying experience. Full migration in a 4-week sprint, with a rebuilt journey and average-order-value mechanics.

See all our case studies

What a migration includes

  • Audit and complete mapping of existing URLs
  • 301 redirect plan approved with you
  • Products, variants, images and categories transferred
  • Customers, orders and reviews transferred
  • Payment and delivery integrations rebuilt
  • Full testing before the switch
  • 8 weeks of indexation monitoring
  • Shopify training for your team

Migration budget

Standard migration

From MAD 5,000

  • Up to 100 products
  • Complete redirect plan
  • Customised premium theme
  • Payment and delivery integrations
  • 8 weeks of monitoring

Migration & redesign

From MAD 10,000

  • Large catalogue and complex variants
  • Fully rethought design
  • Checkout CRO optimisation
  • Back-office automation
  • Ongoing optimisation

Migration audit

Free

  • Review of your current store
  • SEO risk assessment
  • Volume of data to transfer
  • Written recommendation
  • No commitment

Budget depends mostly on product volume and the complexity of existing integrations. The migration audit is free and gives you a firm estimate before any decision.

Frequently asked questions

Migrate without losing your traffic

Free migration audit: we assess the SEO risk and the data volume to transfer, and give you a firm estimate.